Ross Matthews

CMO, Awaze

I’ve worked with Colin for over 12 years and …… learned a huge amount from him. He has a unique perspective, having led some of the 1st wave of digital and ecommerce marketing teams for large international brands. As a mentor, Colin helped me to develop a clear understanding of leadership values and an approach that has proved invaluable as I’ve led larger, multi-disciplinary teams across different businesses.

…he believes in the ’mentee’ finding the solutions within, essentially their own voice, it is a good angle and chimes well with the current ‘inner belief’ movement being promoted by the SAS Who Dares Wins team on C4.